American fashion accessory brand Steve Madden, regionally operated by UAE-based fashion conglomerate Apparel Group, has announced its plans to open two more stores in Kuwait
This will bring the number of its locations in the country to four.
This expansion follows the success of two existing Steve Madden stores at Al Kout Mall and Al Khiran Mall. With the addition of the new locations, Steve Madden’s presence extends across 25 stores in the GCC.
CEO of Apparel Group, Neeraj Teckchandani, said: “We are pleased to announce the opening of two additional Steve Madden stores in Kuwait.
“This strategic expansion strengthens our commitment to deliver on-trend, global fashion experiences to our customers in the region. Our goal is not merely to open new stores, but to establish immersive retail destinations that enhance our customers’ shopping journey, while also driving the growth of the Steve Madden brand in the Middle East.”
As part of its expansion pipeline, Apparel Group is set to open more stores in key regions including Saudi Arabia to reinforce its growth strategy for Steve Madden.
The conglomerate partnered with Steve Madden in January to facilitate its regional growth.
The Group’s long-term over the next five years include opening 50 Steve Madden stores and launching an online platform stevemadden.me in the GCC.
Apparel Group operates more than 2025 retail stores and over 80 brands on all platforms while employing over 20,000 staff.
Its brands include Tommy Hilfiger, LC Waikiki, Aeropostale, Calvin Klein, Levi’s, Beverly Hills Polo Club, Jamie’s Italian, Tim Hortons, Cold Stone Creamery, Inglot and Rituals.
