Egyptian integrated omnichannel retailer and consumer finance platform B.Tech has signed a partnership agreement with Talabat Mart to sell consumer electronics.
The agreement was signed by Mohamed Khattab, executive vice president of digital Commerce at B.Tech and Mohamed Sekkina, general manager of Talabat Mart Egypt in the presence of the leadership team of both companies.
The one-year agreement entails selling consumer electronics by B.Tech, one of Egypt’s largest retailers of home appliances and consumer electronics, on the Talabat Mart platform.
Through this partnership, Talabat Mart will be able to sell a wide variety of high-quality electronic personal care products and small home appliances such as coffee machines, fans and hair dryers.
Talabat aims to provide the delivery of these products within 20 minutes to consumers.
Mohamed Khattab said: “Our customers are our top priority as we aspire to fulfil their evolving needs and cater to their fast pace of living. With the new partnership with talabat Mart, we are taking another major and vital step in our ambitious expansion strategy that does not only eye the opening of new stores across the country, but increasing our investment in e-commerce, expanding our digital footprint and accelerating our digital transformation efforts to best serve our customers.”
“By joining forces with talabat Mart, we take our customer experience to the next level ensuring convenience and fast and safe delivery of products.”
Mohamed Sekkina said: “Our partnership with B.Tech represents another milestone that we are proud of in Talabat Mart’s journey to provide a one-of-a-kind experience to millions of customers across Egypt, while complementing our commitment to continuously enhance our offering to meet the diverse daily needs of our customers in an ultra-continent way.”
“We are also proud that besides incubating thousands of local businesses and helping them realize their full potential through technology, talabat Mart is also joining forces with market leaders such as B.TECH to enhance the customer experience.”
