Chique enters international market with store in Dubai

FashionNews

Apparel brand Chique has entered the international market with the launch of its first store in the city of Dubai.

With this move, Chique aims to strengthen its international presence by entering new countries and plans to open over 150 stores in the next three years.

Founder of Chique, Siddhanth Gupta, said in a statement: “We are excited to expand internationally. After UAE we will look towards entering Europe. 

“We are getting a good response, and the key reason is we try to craft every piece in accordance with the needs of the ever-evolving woman.”

Currently, the company has more than 40 outlets in 26 cities spread across the country. It also sells through its website and e-commerce platforms like Myntra, Nykaa Fashion and Pernia’s Pop-Up Shop.

Chique was launched in 2015 by Siddanth Gupta who gained his experience in the industry working at his family export business which has been running for 20 years.

According to Statista, the apparel market in the UAE is projected to grow by 7.39 per cent between this year and 2027, resulting in a market volume of $3232.00 million at the end of the period. 

FashionNews

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