E-stores and e-commerce platforms including Apparel Group’s 6th Street, noon, NAMSHI, and Ounass are set to participate in the Great Online Sale on April 14.
The sales event, organised and presented by Dubai Festivals and Retail Establishment, will run for three days ending on April 16.
This new initiative was curated to support the e-commerce sector. The Ramadan edition of the sale will offer discounts of up to 95 per cent from a wide range of the city’s e-commerce platforms and e-stores.
CEO of Apparel Group, Neeraj Teckchandani, said: “The Great Online Sale – Ramadan in Dubai edition marks a monumental milestone for Apparel Group and Dubai’s e-commerce landscape.
This strategic initiative showcases our commitment to enhancing the customer journey, both online and offline channels, to elevate consumers’ overall shopping experiences, leveraging on the Eid shopping season.”
The Apparel Group participating brands in the Great Online Sale include 6th Street, Tommy Hilfiger, Rituals, Steve Madden, R&B, Dune London, Crocs, His & Hers, Aldo and Beverly Hills Polo Club.
The events on the Dubai Festivals and Retail Establishment’s 2023 retail calendar are meant to make the emirate one of the most attractive places in the world for shopping.
