Chalhoub Group’s Wow Beauty announces rebranding
Chalhoub Group’s beauty brand Wow Beauty announced its rebranding on Monday.
It will now cater to young Arab consumers aged between 20 and 30 in Saudi Arabia.
“With 82 per…
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Singapore brand Liht Organics launches in Dubai
Liht Organics, specialising in organic, vegan, cruelty-free and gluten-free makeup products, has launched a tech-enabled stall in Dubai.
Located at the Mall of the Emirates, the podium contains VR glasses…
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Chalhoub Group’s ‘Greenhouse’ and Instagram shine light on beauty start-ups
In another tie-up with Instagram, Greenhouse, a space for entrepreneurship at Dubai-based luxury retailer Chalhoub Group, has unveiled its second edition of the Beauty Lab to shine the light on…
Read MoreE-commerce sales in Middle East for beauty products up since pandemic, says report
The Middle East’s population has increasingly used e-commerce to purchase beauty products since the onset of Covid-19 in the region in 2020, according to RetailX’s Middle East Region Report 2022. …
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