As part of the partnership, Careem will be offering a 30 per cent discount to locals, residents and visitors who choose to use its ride-hailing service while travelling to and from any Sultan branch and location in Kuwait, up to four times every month.
General manager of ride-hailing in the UAE, GCC and Jordan, Antonio Al Asmar, said: “This collaboration is driven by our efforts to forge new relationships with partners in Kuwait and elevate the Careem experience.
“As we continue to grow and adapt to the country’s needs and requirements, we aim to deliver greater value for our diverse customer segment as well as Sultan’s. Careem customers can benefit from Sultan’s top-notch products tailored to the preferences of locals and visitors alike, while Sultan customers can enjoy Careem’s ride-hailing services.”
“We also understand that rush hour traffic and city driving are often stressful, especially for visitors and tourists. For this reason, we are delighted to offer exclusive discounted rides to Sultan shoppers and have them enjoy a convenient, reliable, and stress-free transportation experience. This step stems from our main purpose to simplify and improve the lives of people in the region, one ride at a time.”]
In April, Careem’s Super App secured a $400 million investment from e& to fuel its expansion.
The ‘Super app’ was rolled out in 2021 to offer all its services including ride-hailing, food delivery and Careem Pay services on a unified platform.
COO of Sultan, Bassam Zantout, said: “This collaboration with Careem is proof of our commitment to driving greater value. Our customers can now experience the perfect blend of convenience and savings as we join forces to introduce an exclusive 30 per cent discount on Careem rides, available four times a month, at any of our 18 locations.
“This partnership exemplifies our dedication to putting our customers in the driver’s seat, not only saving time but also putting money back in their pockets. Sultan and Careem’s alliance promises an enhanced, cost-effective experience for all.”