UAE-based fashion retail conglomerate Apparel Group has announced its loyalty programme Club Apparel has reached five million members in the GCC region.
The programme welcomed 2.5 million new members in the past year alone.
CEO of Apparel Group, Neeraj Tekchandani, said: “We are thrilled to celebrate this monumental achievement of five million Club Apparel members in the GCC region.
“This remarkable milestone reflects our relentless pursuit of excellence and our unwavering commitment to delivering unparalleled rewards and benefits to our valued customers. We remain dedicated to continually enhancing the Club Apparel experience, ensuring that it remains the premier loyalty program for our customers in the region.”
Club Apparel has recently introduced several new features and benefits, to enhance the programme’s value proposition. Members can now explore an expanded range of categories and get access to exclusive brands.
Today, Apparel Group operates more than 2025 retail stores and over 80 brands on all platforms while employing over 20,000 staff.
The company has a strong presence in the GCC, India, South Africa, Singapore, Indonesia, Thailand, Malaysia, Pakistan and Egypt.
