valU<\/a>, Walid Hassouna, said: “We are thrilled to bring Valu’s innovative solutions to Jordan. The decision to expand into Jordan aligns perfectly with our strategy of prioritising markets with plug-and-play market dynamics.\u00a0<\/span><\/p>\n“With our experienced team and strong partnerships with local merchants, we are confident in our ability to deliver unparalleled value and reshape the financial technology landscape in Jordan.”\u00a0<\/span><\/p>\nvalU\u00a0is currently applying for a license from the Central Bank of Jordan<\/span>.<\/span><\/p>\nBy extending its footprint to Jordan, valU strives to solidify its position in the Mena region, while supporting economic growth and enabling individuals and businesses in the region.<\/span><\/p>\nLaunched in 2017, the fintech\u00a0is a financial technology provider, offering a suite of services to individuals and businesses.\u00a0<\/span><\/p>\nAt the beginning of the year, valU\u00a0forged\u00a0<\/span>a partnership with Sympl<\/span>\u00a0to enable its customers to pay with interest-free, three-month payment plans across retail partners and merchants.<\/span><\/p>\nIn 2022, val<\/span>U<\/span><\/u>\u00a0acquired 100 per cent of the stakes of Paynas company, which offers financial services to micro, small, and medium enterprises in Egypt.<\/span><\/p>\n\u00a0“We are constantly setting the curve and revolutionising the financial technology industry, one step at a time,” added Mr Hassouna.<\/span><\/p>\n“valU’s unwavering commitment to profitability has yielded impressive results over the past four years, and we intend to maintain this trajectory moving forward.\u201d<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"Cairo-based fintech platform valU\u00a0has set out to enter Jordan at the beginning of 2024 as part of its strategy to capitalising on markets with favourable dynamics<\/p>\n","protected":false},"author":40,"featured_media":18262,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[154,1],"tags":[3973,4649,4107],"_links":{"self":[{"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/posts\/24286"}],"collection":[{"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/users\/40"}],"replies":[{"embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/comments?post=24286"}],"version-history":[{"count":3,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/posts\/24286\/revisions"}],"predecessor-version":[{"id":24289,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/posts\/24286\/revisions\/24289"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/media\/18262"}],"wp:attachment":[{"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/media?parent=24286"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/categories?post=24286"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/tags?post=24286"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}