{"id":23544,"date":"2023-07-11T15:23:25","date_gmt":"2023-07-11T15:23:25","guid":{"rendered":"https:\/\/www.meretailnews.com\/?p=23544"},"modified":"2023-07-11T15:23:25","modified_gmt":"2023-07-11T15:23:25","slug":"batelco-stores-in-bahrain","status":"publish","type":"post","link":"https:\/\/www.meretailnews.com\/2023\/07\/11\/batelco-stores-in-bahrain\/","title":{"rendered":"Batelco retail stores in Bahrain undergo digitisation"},"content":{"rendered":"<p><!-- VideographyWP Plugin Message: Automatic video embedding prevented by plugin options. --><br \/>\n<span data-preserver-spaces=\"true\">Telecommunications\u00a0company Batelco, part of the <a href=\"https:\/\/beyon.com\/\" target=\"_blank\" rel=\"noopener\">Beyon Group<\/a>, has revamped all of its retail shops, adding a <a href=\"https:\/\/www.meretailnews.com\/2023\/01\/31\/carrefour-partners-with-credimax-to-bring-self-checkout-service-to-bahrain\/\">self-service<\/a> digital zone, to elevate the customer experience.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">This step is in line with Batelco\u2019s ongoing digital transformation which encompasses multiple touchpoints such as the website, the Batelco app as well as the retail locations.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">General manager at Batelco, Aseel Mattar, said: \u201cThe concept of self-service has grown in popularity recently, and customers&#8217; dependence on technology has increased too.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">&#8220;In response to this trend and in line with Batelco\u2019s digital retail transformation journey, we digitised Batelco retail stores by offering a full-fledged self-service digital zone where customers can complete their transactions on their own.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">\u201cI would also like to highlight that the kiosks complement the services provided by Batelco\u2019s retail sales agents, who will still support the shop visitors and are happy to assist them with any queries.&#8221;<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Revamped Batelco\u2019s shops enable customers to complete the majority of transactions through advanced self-service kiosks that incorporate functions including the ability to instantly register and activate a new Postpaid or Prepaid line and receive a new SIM card, as well as subscribe to Home Fibre Broadband services.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Customers can also complete package upgrades, SIM\/eSIM replacement, voucher refills and check device availability in addition to bill inquiries and payments.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">&#8220;Digitising the customer journey will continue to be a priority theme for 2023,&#8221; added Ms Mattar.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">&#8220;Completing the transformation of all existing shops is one of the key elements of this journey and there will be further exciting advancements in the upcoming months.&#8221;<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Batelco shops, which are located in nine areas around Bahrain, are accessible daily during mall opening hours and 24\/7 in certain locations such as the Airport and Zallaq.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Two weeks ago, the company signed a partnership with delivery platform Talabat.<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Telecommunications company Batelco has added a self-service digital zone to all its retail locations as part of its digitisation efforts<\/p>\n","protected":false},"author":40,"featured_media":18107,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[3975],"_links":{"self":[{"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/posts\/23544"}],"collection":[{"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/users\/40"}],"replies":[{"embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/comments?post=23544"}],"version-history":[{"count":2,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/posts\/23544\/revisions"}],"predecessor-version":[{"id":23546,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/posts\/23544\/revisions\/23546"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/media\/18107"}],"wp:attachment":[{"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/media?parent=23544"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/categories?post=23544"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/tags?post=23544"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}