{"id":19794,"date":"2022-11-30T16:02:37","date_gmt":"2022-11-30T16:02:37","guid":{"rendered":"https:\/\/www.meretailnews.com\/?p=19794"},"modified":"2022-11-30T18:13:02","modified_gmt":"2022-11-30T18:13:02","slug":"dyson-launches-its-first-pop-up-stores-across-saudi-arabia","status":"publish","type":"post","link":"https:\/\/www.meretailnews.com\/2022\/11\/30\/dyson-launches-its-first-pop-up-stores-across-saudi-arabia\/","title":{"rendered":"Dyson launches its first pop-up stores across Saudi Arabia"},"content":{"rendered":"<p><!-- VideographyWP Plugin Message: Automatic video embedding prevented by plugin options. --><br \/>\nDyson has opened five pop-up stores across Riyadh and Jeddah, marking the first brick-and-mortar presence of the brand in <a href=\"https:\/\/www.meretailnews.com\/2022\/11\/09\/saudi-al-othaim-shares-up-as-profits-soar-486-in-9m-2022\/\">Saudi Arabia<\/a> since its launch in the market.<\/p>\n<p>The pop-ups will be situated across selected malls for one year and are designed to test locations ahead of larger investments in Saudi Arabia over the next few years.<\/p>\n<p>The pop-up stores in Riyadh are set to be located in Panorama Mall, Nakheel Mall, Granada Mall, Riyadh Park, and Riyadh Front, as well as Red Sea Mall in Jeddah.<\/p>\n<p>Previously, Dyson\u2019s machines and accessories could only be bought online and through major retailers in Saudi Arabia.<\/p>\n<p>Each pop-up will house demonstration zones with an onsite team of Dyson experts who encourage customers to test and experience the company\u2019s products while also providing technical support, servicing and maintenance tips.<\/p>\n<p>By providing opportunities to test these technologies, Dyson offers visitors the ultimate in a \u2018try-before-you-buy\u2019 retail experience.<\/p>\n<p>Saudi Arabia\u2019s retail market has seen an increase in space and a strong recovery in domestic demand during the first half of this year, according to a report by retail management firm JLL. This is also complemented by an influx of foreign visitors and growth in the kingdom\u2019s non-oil sectors, which has further boosted retail sales.<\/p>\n<p>In addition to the malls mentioned, Dyson is planning to activate additional pop-ups in other malls across Riyadh, Jeddah and Dammam in the upcoming months.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dyson is set to launch its first pop-up stores across Saudi Arabia, across Riyadh and Jeddah<\/p>\n","protected":false},"author":40,"featured_media":19795,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[154,1],"tags":[4488,2683],"_links":{"self":[{"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/posts\/19794"}],"collection":[{"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/users\/40"}],"replies":[{"embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/comments?post=19794"}],"version-history":[{"count":4,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/posts\/19794\/revisions"}],"predecessor-version":[{"id":19808,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/posts\/19794\/revisions\/19808"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/media\/19795"}],"wp:attachment":[{"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/media?parent=19794"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/categories?post=19794"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/tags?post=19794"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}