{"id":18040,"date":"2022-08-10T08:55:26","date_gmt":"2022-08-10T08:55:26","guid":{"rendered":"https:\/\/www.meretailnews.com\/?p=18040"},"modified":"2022-08-10T10:05:07","modified_gmt":"2022-08-10T10:05:07","slug":"carrefour-hosts-back-to-school-shopping-campaign-in-uae","status":"publish","type":"post","link":"https:\/\/www.meretailnews.com\/2022\/08\/10\/carrefour-hosts-back-to-school-shopping-campaign-in-uae\/","title":{"rendered":"Carrefour hosts back-to-school shopping campaign in UAE"},"content":{"rendered":"


\nIn anticipation of students returning to schools, Carrefour UAE, operated by Majid Al Futtaim<\/a>, is hosting its All In One Go campaign until the end of August<\/p>\n

Clothing and school supplies, such as stationery, electronics and backpacks, are discounted up to 50 per cent, with other items, such as lunchboxes, starting at AED11.<\/p>\n

Members of Majid Al Futtaim\u2019s loyalty programme, SHARE<\/a>, can receive additional discounts of up to 30 per cent when purchasing products from certain brands, such as Sharpie, Maxi and Post.<\/p>\n

\u201cConvenience and competitive prices are the main two factors that control consumer habits when choosing where to shop,\u201d said Christophe Orcet, head of commercial operations at Carrefour UAE<\/a>.<\/p>\n

\u201cTherefore, this year, we decided to focus on offering our customers the best value all in one go.<\/p>\n

\u201cParents will be able to find all their kids\u2019 school essentials in one place, paying one bill and collecting meaningful rewards along the way.<\/p>\n

Shoppers who spend at least AED50 are eligible to win several prizes, such as an electric scooter, an iPad or a family trip to Disneyland in Paris.<\/p>\n

\u201cThere are also many activities and prizes to compliment the retail experience at Carrefour to make shopping enjoyable for the whole family,\u201d Mr Orcet added.<\/p>\n

While the pandemic limited purchases of school supplies, relaxed restrictions and students\u2019 return to in-person learning is expected to increase sales.<\/p>\n

\u201cFor the last two years, virtual classes have affected back-to-school season enormously, with stationery sales dropping by almost 50 per cent in 2020, before recovering slightly in 2021,\u201d said Mr Orcet.<\/p>\n

\u201cInterestingly, the demand for stationery was compensated by electronics as parents prepared for home schooling with printers, toners, laptops, tablets and more.<\/p>\n

\u201cThis year, we expect stationery sales to reach pre-pandemic levels as students return to the classroom and we are proud to be supporting families across the UAE.\u201d<\/p>\n

The campaign runs across all Carrefour branches in the country and its e-commerce channels.<\/p>\n

Carrefour\u2019s operator, Majid Al Futtaim, is participating in Dubai Summer Surprises, which runs until September 4.<\/p>\n

Across Mall of the Emirates, City Centre Mirdif, City Centre Deira, City Centre Al Shindagha and City Centre Me\u2019aisem, Majid Al Futtaim is running its SHARE Millionaire campaign.<\/p>\n

Members of the SHARE programme who spend at least AED300 are eligible to win one million points, equivalent to AED100,000.<\/p>\n

Each week, one winner is selected.<\/p>\n

Shoppers can enter the campaign by scanning and uploading receipts on the SHARE mobile application.<\/p>\n","protected":false},"excerpt":{"rendered":"

Majid Al Futtaim’s Carrefour hosts back-to-school campaign with discounts and opportunities to win prizes. <\/p>\n","protected":false},"author":39,"featured_media":18038,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1323,1],"tags":[571,3944,3966],"_links":{"self":[{"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/posts\/18040"}],"collection":[{"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/users\/39"}],"replies":[{"embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/comments?post=18040"}],"version-history":[{"count":3,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/posts\/18040\/revisions"}],"predecessor-version":[{"id":18060,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/posts\/18040\/revisions\/18060"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/media\/18038"}],"wp:attachment":[{"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/media?parent=18040"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/categories?post=18040"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/tags?post=18040"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}