\nFurniture retailer CB2, sister brand of Crate & Barrel, has opened on the second level of Dubai\u2019s Mall of the Emirates, marking the introduction of its first brick-and-mortar outlet to the Middle East.<\/p>\n
Operated regionally by Majid Al Futtaim, CB2 offers contemporary furniture and home d\u00e9cor across multiple categories, including indoor and outdoor furniture, kitchenware, bedding, lighting, rugs and accessories.<\/p>\n
The store houses CB2\u2019s own ranges, including the Brazilian Rhapsody collection, inspired by sun-drench modernist movements during the 1960s, and the D\u00e9cor Art Capsule, which draws from the fluidity of 20th century sculptures.<\/p>\n
\u201cWe are thrilled to be working with our partner Majid Al Futtaim to bring the CB2 brand to the Middle East, said Janet Hayes, CEO of Crate & Barrel Holdings.<\/p>\n
\u201cWe believe that the design-forward product collection will resonate with both the international and local Emirate clientele who are searching for creative and inspired ways to transform their homes.\u201d<\/p>\n
Also available are designs by Kara Mann, Jennifer Fisher, Ross Cassity, GOOP and Lenny Kravitz.<\/p>\n
Customers can use CB2\u2019s design studio, complete with professional tools and services, to plan interior design structures.<\/p>\n
\u201cThrough our partner Majid Al Futtaim, we\u2019re excited to see our brand\u2019s first international home in the Middle East,\u201d said Ryan Turf, president of CB2.<\/p>\n
\u201cOur collections are an evolving exploration of modern design.<\/p>\n
\u201cWe hope the store allows even more people to explore, dream and bring their heart\u2019s desire home.\u201d<\/p>\n
The store opening follows the success of its e-commerce site and pop-up shop in the mall.<\/p>\n
Maintaining its omnichannel approach, shoppers can continue to order CB2\u2019s products online, with options for same-day delivery and home assembly.<\/p>\n
\u201cBuilding on the success of CB2\u2019s e-commerce website as well as our recent pop-up in Mall of the Emirates, this new store is a continuation of our mission to pioneer new experiences both online and offline, said Fahed Ghanim, CEO of Majid Al Futtaim\u2019s lifestyle division.<\/p>\n
\u201cPhysical stores play a vital role in helping customers see, touch and experience products whilst creating memorable moments with friends and families and building meaningful connections with brands.<\/p>\n
\u201cCB2\u2019s debut will open up more possibilities for our customers in the UAE as we look to expand our physical footprint and diversify our portfolio alongside leading international brands.\u201d<\/p>\n
The furniture market in the UAE is estimated to top $1.4 billion by the end of the year and $1.72 billion by 2025, expanding at a compound annual growth rate of 6.91 per cent, according to market intelligence firm Statista.<\/p>\n","protected":false},"excerpt":{"rendered":"
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