\nLast year, Tabby, the buy-now-pay-later mobile application operating in the UAE and Saudi Arabia, achieved its highest user engagement to date, recording 26 million clicks to its retail partners\u2019 platforms.<\/p>\n
The application, which also offers shopping options, has partnered with more than 3,000 retailers.<\/p>\n
Through giving brands benefits such as placement of curated content, promotions and deals, Tabby allows retailers to leverage its in-house marketing team and increase user traffic and visibility.<\/p>\n
At present, the company entertains two million active shoppers in the UAE and Saudi Arabia, and receives more than three million clicks each month.<\/p>\n
\u201cWe\u2019re seeing Tabby\u2019s place in people\u2019s shopping journey go far beyond payments, with millions relying on Tabby to support their entire shopping experience,\u201d said Hosam Arab, co-founder and CEO of Tabby.<\/p>\n
\u201cTabby\u2019s app helps customers discover where to shop and make the most out of their money, driving high-intent traffic to thousands of our retail partners.\u201d<\/p>\n
Eight of the UAE\u2019s and the kingdom\u2019s largest retail operators selected Tabby as their preferred payment partner in the past two years, including UAE\u2019s Al Futtaim Group, Saudi Arabian e-commerce site Salla and the Landmark Group\u2019s online-only fast fashion brand, STYLI.<\/p>\n
Other brands in the region partnered with Tabby include IKEA, Shein, Adidas, Level Shoes, H&M and Bloomingdale\u2019s.<\/p>\n
In March, Tabby closed its $154 million Series B funding round raised by Sequoia Capital India and Saudi Technology Ventures.<\/p>\n
Of the investment, Arab said: \u201cThe rapid adoption we continue to see today shows the urgency of consumer demand for flexible and honest payment experiences over predatory interest-driven credit.<\/p>\n
\u201cWe are delighted to have Sequoia Capital India support our mission towards creating financial freedom as we embark on a key growth chapter in our journey.\u201d<\/p>\n
Tabby is ranked among the top 10 shopping applications in the UAE and Saudi Arabia on Apple\u2019s AppStore, with 500,000 users installing it every month.<\/p>\n
The company intends to expand its operations to more countries in the region by the end of next year.<\/p>\n","protected":false},"excerpt":{"rendered":"
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