{"id":16715,"date":"2022-04-03T07:52:09","date_gmt":"2022-04-03T07:52:09","guid":{"rendered":"https:\/\/www.meretailnews.com\/?p=16715"},"modified":"2022-06-12T19:50:35","modified_gmt":"2022-06-12T19:50:35","slug":"redtags-ramadan-campaign-gives-shoppers-a-chance-to-win-mega-money-raffle-draws","status":"publish","type":"post","link":"https:\/\/www.meretailnews.com\/2022\/04\/03\/redtags-ramadan-campaign-gives-shoppers-a-chance-to-win-mega-money-raffle-draws\/","title":{"rendered":"Shoppers eye prizes during REDTAG&#8217;s Ramadan campaign"},"content":{"rendered":"<p><!-- VideographyWP Plugin Message: Automatic video embedding prevented by plugin options. --><br \/>\n<span data-contrast=\"auto\">REDTAG has launched its #35daysofRamadanKareem campaign across the Middle East, giving shoppers the chance to win cash in raffle draws.\u00a0\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">The value fashion and homeware brand\u2019s campaign runs from March 27 to April 30 in the UAE, Bahrain, Oman, Kuwait and Qatar.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">The campaign is the brand\u2019s biggest and will award 25 lucky winners AED5,000 every week during the campaign. <\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Customers who shop multiple times can enroll after each purchase. <\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\u201cUnlike national holidays, Ramadan is a festival that the whole region observes and celebrates with devotion and gratitude. So, this Ramadan, we wanted to create a blanket bonanza across the Middle East, touching the lives of every REDTAG shopper in the region,\u201d said Shehbaz Shaikh, the brand\u2019s chief retail officer.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\u201cAn internal survey of our platinum customers revealed that there is a propensity towards cash giveaways \u2013 which inspired this Ramadan bonanza. As a token of our gratitude to our repeat customers, we have given an opportunity to shop, enrol and win multiple times.\u201d\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">REDTAG\u2019s loyalty programme, RT Rewards, has 25 million members.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\u201cAs a brand that aims to differentiate itself from competition in every customer-facing function, REDTAG has been particularly thoughtful with its offers, raffle draws, giveaways and gifts. We believe brand loyalty is earned; never given. REDTAG has earned it through years of consistent efforts. And I can promise that we will continue to drive meaningful campaigns in the future,\u201d Mr Shaikh said.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">On purchases above AED250, shoppers will receive free gifts, such as perfumes.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">The campaign follows the launch of REDTAG\u2019s Ramadan fashion and homeware collections.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\u201cRamadan is the time to reflect, celebrate, give and uphold the spirit of community, said Jitender Advani, head of buying \u2013 apparel at REDTAG.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\u201cSo, it is only right that our outfits, their colours, styles and energies, reflect the essence of the festival.\u201d\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Mohammed Khalid, head of buying \u2013 non-apparel at REDTAG, said: <\/span><span data-contrast=\"auto\">\u201cThis year, REDTAG has emphasised subtleties, the little things and details that have a profound impact.<\/span><\/p>\n<p><span data-contrast=\"auto\">\u201cOur selection of decorative knick-knacks as well as scented candles and incense sticks embody the Ramadan spirit. The homeware collection will definitely make the evening gathering of friends and family all the more special and joyous.\u201d\u00a0\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Affordable fashion brand launches Ramadan raffle draw campaign in Middle East.<\/p>\n","protected":false},"author":39,"featured_media":16716,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[258,1091,3956,815,3957,3946,3948],"_links":{"self":[{"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/posts\/16715"}],"collection":[{"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/users\/39"}],"replies":[{"embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/comments?post=16715"}],"version-history":[{"count":6,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/posts\/16715\/revisions"}],"predecessor-version":[{"id":17075,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/posts\/16715\/revisions\/17075"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/media\/16716"}],"wp:attachment":[{"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/media?parent=16715"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/categories?post=16715"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.meretailnews.com\/wp-json\/wp\/v2\/tags?post=16715"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}