Chalhoub Group’s brand Faces brings Skin Care Nation to Saudi Arabia

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Chalhoub Group’s skincare brand Faces is set to open the first store of its concept Skin Care Nation in Saudi Arabia, at Granada Mall.

President of managed companies at Chalhoub Group, David Vercruysse, said: “The skin care market is a strategic focus for us in 2023. We are expanding our clean beauty portfolio, committing to offer sustainable and science-backed skin care products to consumers in the region.

“The arrival of Skin Care Nation aligns perfectly with the key macro trends shaping the future of the beauty industry.”

The Skin Care Nation pop-up store, launching at Granada Mall from May 27 to June 11, will feature international brands such as Alya Skin, Augustinus Bader, Beesline, Bioderma, BRTC, Clarins, Clinique, Elizabeth Arden, Erborian, Estée Lauder, Givenchy, Higher Education, Lancôme, La Mer, L’Occitane, Origins, ROC, Shiseido and Sisley.

These products will be categorised into distinct routines.

Managing director at Facces, Patrice Brosson, said: “We invite customers on a rewarding journey to discover everything about skin care. From expert routines to potent ingredients, customers will gain a wealth of knowledge tailored to their unique skin type and concerns. 

“We aim to design personalised skin care routines in a playful and engaging manner.”

 In January, Skin Care Nation opened branch at the Mall of the Emirates, in partnership with the Dubai Shopping Festival.

Chalhoub Group operates a portfolio of eight owned brands and more than 300 international brands in the luxury, beauty, fashion and art de vivre categories. 

More recently, the Group expanded its expertise into new categories of eyewear, (through a joint-venture agreement with Paris-based ophthalmic company EssilorLuxotticafor), luxury watches and jewellery.

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