As a part of its ‘Nowhere better than Samsung.com’ Ramadan campaign, Samsung Gulf Electronics has brought its online offering to Mirdif City Centre.
A pop-up shop on the ground floor of the mall from March 20 to April 3 gives consumers access to a diverse range of Samsung products across various categories.
Head of direct-to-consumer business and corporate marketing at Samsung Gulf Electronics, Shafi Alam, said: “The Samsung.com pop-up experience is a first for Samsung, a physical representation of how consumers can seamlessly shop for their favourite products offline, and avail their purchases online, through Samsung.com.
“The pop-up is a befitting example of how Samsung is leading with innovation to reimagine our next chapter of digital and online experiences.”
The store, open daily from 10 am to 10 pm, allows visitors to choose products from the latest smartphone range and Samsung’s popular Bespoke offerings, including the Galaxy Z Flip4 and Bespoke microwaves, refrigerators or lifestyle TVs.
The zones in the immersive space also demonstrate how Samsung products can be connected through the SmartThings app.
To celebrate Ramadan, Samsung is offering discounts and deals on a selection of its most sought-after products. When shopping online, or at the pop-up customers can get up to 40 per cent discounts across mobiles, tablets, TVs and home appliances.
