As part of its expansion plan in the UAE, Indian jewellery brand Tanishq, part of TATA Group, has unveiled its flagship store in Abu Dhabi, on Hamdan Street.
This Tanishq store marks the brand’s sixth location in the UAE, with most of those concentrated in Dubai. The brand intends to foray into Sharjah and Qatar in Q1 of this year.
Head of Jewellery International Business at Titan Company Limited, Aditya Singh, said: “Our rapid expansion in the UAE is a testament to how quickly we have managed to capture the imagination of the discerning local audience with our unrivalled offering and unparalleled service.
“Now that we’re in the capital you can say we have truly arrived in the UAE, and we look forward to replicating and building on our success here as we continue our expansion in the region.”
The new Tanishq store in Abu Dhabi, spanning an area of 2,000 square feet, houses Indian jewellery collections in 18K and 22K gold alongside diamonds, solitaires, kundan, polki and coloured stones.
Since its inception in 1995 under Titan Industry Limited, Tanishq has become the largest and fastest-growing jewellery brand in India.
At tehe beginning of its international expansion three years ago, the brand launched its first store in Dubai- in Meena Bazaar,
In 2019, Tanishq was awarded the title of The Most Trusted Jewellery Brand in India by the Trust Research Advisory.
