Dubai Shopping Festival to kick off on December 15 with prizes and discounts

Dubai Shopping Festival, the world’s longest-running retail festival, will kick off on December 15 and run until January 29.

More than 800 participating brands across 3,500 outlets will offer up to 75 per cent reductions throughout the period.

CEO of Dubai Festivals and Retail Establishment, Ahmed Al Khaja, said: “The Dubai Shopping Festival is not just the world’s longest-running retail festival, but also its best.

“This DSF, we invite everyone to celebrate with us and explore the diverse experiences across entertainment, gastronomy, shopping, leisure and lifestyle that only Dubai can deliver.”

A Dh1 million grand prize, a new Nissan Patrol and an apartment Downtown are among some of the major prizes awaiting shoppers in the city.


 The Dubai Gold & Jewellery Group’s raffle will give shoppers purchasing Dh500 worth of gold, diamond or pearl jewellery, from participating outlets, a chance to win 250 grams of gold.

The DSF Mega Raffle ticket will give shoppers a chance to win a new Nissan Patrol and Dh100,000 in cash daily.

Shoppers at participating malls can win up to Dh1 million when they shop for more than Dh200 within the festival period.

 Shoppers spending a minimum of Dh500 from at any of the 10 participating brands can win TVs, iPhones, gold and jewellery sets at the daily DSF Lucky Receipt raffle.

Idealz is presenting over 200 raffle draws, including the DSF Mega Raffle and DSF Grand Prize which will be an apartment in Downtown Dubai.


The DSF Daily Surprises will reveal their deals revealed 24 hours before they go live. The free-to-attend DSF Markets will bring outdoor and pop-up community shopping experiences at locations like the Al Seef market at Dubai Creek and the DSF Market at Al Muraqqabat.

The annual Etisalat MOTB, the original alternative shopping concept for Dubai, is returning for the 10th time, to take place from January 19 to 29. It is dedicated to homegrown food and beverage and retail vendors with on-ground activities.