Brands for Less Group launches its fourth outlet in Saudi Arabia

Brands For Less Group, one of the leading off-price and multi-brand retailers in the GCC region, has opened its fourth store in Saudi Arabia in line with the Group’s rampant growth plans in the kingdom. 

The new standalone store, located on King Abdullah Street in Riyadh, reflects the company’s overall growth strategy.

Co-founder and CEO of the Brands For Less Group, Toufic Kreidieh, said: “We at BFL, with the goal of offering our products to customers across the region, continue to expand our exclusive collection of brands at the best value. 

“This is further supported by the fact that more stores are being accommodated in malls and shopping centres as a result of the expanding population, giving customers access to a wider variety of products. Furthermore, with Saudi Arabia’s retail sales expected to thrive in the next five years, the Group remains in a strong position to expand the business and further solidify its presence in the region.”

Two months ago, Brands For Less opened its first shopping centre in the UAE- in Motor City, Dubai.

First brought to the UAE in 2000, Brands For Less Group opened 11 stores in 2020, turning the crisis into a lucrative opportunity.

The BFL Group offers special prices on apparel from over 3,000 brands. 

The Group’s latest store opened at a time when the Saudi retail industry was projected to reach $176.5 billion by 2026.

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