E-receipts have replaced traditional paper receipts in all LuLu outlets in Saudi Arabia, with consumers now receiving transaction details via SMS.
The transition comes as part of the grocery retailer’s efforts to reduce consumption of paper and strive towards ‘greener’ and more sustainable business activity with consumers.
“We are pleased to launch our advanced e-receipt payment system across Saudi Arabia,” said Hessah Abdulrahman, head of sustainability and green initiatives at LuLu Hypermarket’s Saudi Arabian division.
“As the leading retail group in the Kingdom, this step is a measure to improve the shopping experience of our customer and embed a sustainable and ‘green’ method that will help the planet.”
The retailer’s implementation of e-receipts also seeks to improve convenience and security for consumers.
Shoppers can now benefit from simpler exchange and return concepts and reward programmes as all transactions are stored digitally.
In addition, LuLu Hypermarket aims to encourage shoppers to use contactless payment methods for purchases amid the kingdom’s digital transformation.
“It is part of the LuLu promise to continuously upgrade the retail experience for our shoppers and also use our retail presence to support sustainability and the environment,” Ms Abdulrahman added.
The hypermarket’s e-receipts initiative comes after the LuLu Group opened its eco-friendly LuLu Express branch in Neom, the kingdom’s ‘smart’ and sustainable city.
In keeping with the city’s eco-friendly efforts, LuLu Express is powered by renewable solar energy, with ‘green’ checkout tills for customers who bring reusable shopping bags.